Director, Social Media
Join a great place to work with MissionSquare, a financial services corporation with approximately $75 billion in assets under management and administration and over 600 employees.
Founded in 1972, MissionSquare is dedicated to the retirement needs of public sector employees.
We focus on delivering results-oriented retirement and retiree health savings plans, education, investment options, personalized guidance, and related services to public sector participants in more than 9,200 plans and nearly 1.3 million participant accounts.
We strive to make the administration of retirement programs as easy and cost-effective as possible.
We have an extraordinary talent base and invite you to consider joining MissionSquare's Marketing team.
The Director, Social Media is a strategic leader responsible for shaping and executing MissionSquare’s social media vision.
This role drives brand awareness, engagement, and reputation management through innovative and data-informed social media strategies.
The Director partners cross-functionally with marketing, sales, communications, and creative teams to deliver compelling content and campaigns that support business growth and customer engagement.
Additionally, this role plays a key part in enabling the sales team with social tools, training, and content that contribute to measurable outcomes.
Essential Functions for this role include:
* Leads the planning, execution, and optimization of MissionSquare’s social media strategy, including campaigns, social selling, and employee advocacy; across platforms such as LinkedIn and YouTube to enhance brand visibility, engagement, and reputation while supporting business objectives.
* Collaborates closely with the sales enablement team to drive adoption and engagement of social media programs, including CRM tool integration.
* Oversees content development, publishing calendars, and community management across social platforms (e.g., Instagram, LinkedIn, YouTube).
* Coordinates with internal stakeholders to ensure a consistent and strategic cadence of content aligned with MissionSquare’s brand and messaging goals.
* Establishes governance, processes, and benchmarks to effectively track and analyze social media performance using analytics tools, providing actionable insights to stakeholders.
* Partners with internal teams; including research, HR, sales, PR, and channel marketing—to integrate social media into broader organic and paid campaigns.
* Directs collaboration with creative and media production teams to develop visually engaging assets such as videos, infographics, and animations that align with brand standards.
* Monitors industry trends, platform updates, and competitive activity to inform strategy and maintain a leading-edge presence.
* Performs other duties as assigned.
If you have the following skills, we encourage you to apply:
* BA/BS in marketing/communications, or related field preferred.
* 10+ ...
- Rate: Not Specified
- Location: Washington, US-DC
- Type: Permanent
- Industry: Education
- Recruiter: ICMA-RC dba MissionSquare Retirement
- Contact: Not Specified
- Email: to view click here
- Reference: DIREC001935
- Posted: 2025-08-08 08:18:15 -
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