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Product Marketing Strategy, Vice President-Payments

This role provides an experienced and curious product marketer with the opportunity to create and take ownership of end-to-end marketing strategies, apply "big-picture" marketing ideas to spark internal and external engagement, and ultimately simplify complex and technical concepts for J.P.

Morgan prospects and clients.

As a Product Marketing Strategy Lead within Payments, you will create, lead, and deliver comprehensive marketing plans for a portfolio of global payments products and solutions.

You will collaborate with product and sales executives, as well as the broader marketing and communications team.

In this role, you will lead a team dedicated to educating and equipping the organization with integrated go-to-market strategies and compelling storytelling.

You will gain a deep understanding of our strategic business objectives, position a suite of offerings, and leverage your expertise to craft differentiated, audience-focused messages that are effectively activated across the appropriate channel mix

Job responsibilities


* Drive and lead integrated go-to-market strategies for a portfolio of products and solutions, activating them across the right channel mix.


* Lead and influence cross-functional marketing teams to deliver strategic messages and content through relevant internal and external channels.


* Partner with business leads to align marketing plans with strategic business objectives and milestones, meeting regularly with key stakeholders to gather input, feedback, and measure success.


* Become the subject matter expert for the portfolio of products and solutions you support, embodying "one message, multiple messengers" to educate, equip, and excite the field.


* Manage and develop a team of individuals to be strong collaborators and storytellers.


* Create meaningful, relevant, and compelling narratives for target audiences, supported by tangible proof points.


* Manage your book of work and proactively provide updates to the team and partners.


* Utilize market trends, competitive and customer research to shape how we position our solutions in the marketplace.


* Manage controls and procedures in accordance with compliance requirements.

Required qualifications, capabilities, and skills:


* 8+ years of relevant product marketing experience.


* Demonstrated experience leading go-to-market strategies, including the execution of tactics in a business-to-business marketing environment.


* High degree of intellectual curiosity and capacity to connect the dots, synthesize complex information gathered from disparate sources, and drive results under deadlines.


* Comfortable working in a matrix management organization structure to drive results.


* Oriented towards execution and can execute through ambiguous situations.


* Strong project management and organizational skills.


* Thinks strategically and executes quality output under tight deadlines.


* Comfortable wi...




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