Assistant Brand Manager

Assistant Brand Manager

Job Description

People have looked to Kimberly-Clark brands for more than 150 years and today we're proud to help over a billion people around the world cope, laugh, love and live every day.

From the best nappies and baby wipes to the softest tissues, to the best supplies for business, we are constantly searching for new ways to make life better for our consumers, our customers and our planet.

Our leading consumer brands like the Kleenex ®., Huggies ®., VIVA, U by Kotex ®., Poise ®., Depend ®.

brands improve the lives of people around the world.

Kimberly-Clark proudly leads the way in providing better care for a better world. 

Led by Purpose.

Driven by You.

About the Opportunity:

We are currently looking to hire a talented Assistant Brand Manager to work in the Huggies brand team reporting to a Senior Brand Manager.

Huggies is the largest brand within the Kimberly-Clark consumer portfolio in the ANZ market, so this is an incredibly exciting position for a talented marketer!


* The Assistant Brand Manager supports the KCA Huggies marketing team in the development and implementation of strategic plans and brand building activities for the Huggies portfolio


* This role has full accountability for delivering engaging and compelling content across all digital channels, with a particular focus on social media


* The role will also play a critical part in delivering of key innovation/new product development projects, supporting the Senior Brand Manager to deliver key KPI’s and targets

Key Responsibilities:


* Work with Senior Brand Manager to develop & execute annual marketing plan activities, including communication across digital, social, in-store, search and sampling


* Partner with the Shopper Marketing Manager to develop and execute with shopper activations


* Lead the New Product Development process, including developing 3 year strategic innovation roadmap


* Manage all queries across the Huggies brand portfolio


* Responsibility for the achievement of financial and market share targets for the Huggies brand in the market


* Providing regular tracking information on the Huggies brand, to monitor market performance, brand performance against KPI’s, budget tracking


* Working closely cross functionally across Australia and New Zealand, building strong relationships with internal & external stakeholders

About You:


* Degree qualified (Business, Commerce or Marketing preferred)


* Brand management experience, preferably in an FMCG or consumer products/retail environment


* Excellent project management, organizational and multi-tasking skills


* Commercial acumen - comfortable analysing numbers and understanding business financials


* Experience with SAP, IRI/Aztec or Nielsen (desirable);


* Experience in marketing products across digital and social media (highly regarded)

What’s On Offer

Our Kimberly-Clark employees receive a competiti...