Director of Sales and Marketing

Kimpton Fitzroy London are looking for a Director of Sales and Marketing to join their luxury hotel in Central London!

 

Kimpton Fitzroy London is all about providing a contemporary luxury hotel experience whilst building heartfelt human connections with guests and colleagues – we call it the Stay Human project.

Our team are focused on providing our guests with 5

* service and making heartfelt human connections with our team members too.

Who you are is who we are, if you want to work in a hugely diverse team where everyone is welcome – this is the place for you!

 

The Director of Sales and Marketing reports to the General Manager and is responsible for the overall achievement and delivery of the sales and marketing strategy for the hotel.

Maximizing commercial efforts through structured planning and action to achieve/exceed budgeted targets in all revenue areas.

Key Responsibilities: 

Leadership & Strategy:


* Lead, coach, and develop a high-performing commercial team including Sales, Marketing and Events. 


* Foster a dynamic, collaborative, and high-performance culture while ensuring effective employment of resources. 


* Build trust with internal and external stakeholders including Executive Committee and Corporate leadership.

Sales & Marketing:


* Oversee key account management and provide support for strategic partnerships.


* Lead the development and execution of sales strategies to optimize group, corporate, and luxury leisure segments.


* Represent the hotel in commercial forums, travel as required and maintain strong relationships within the IHG network and luxury hospitality sector.


* Develop and execute an integrated Annual Sales & Marketing Plan that supports brand positioning and aligns with commercial revenue goals.


* In partnership with the Director of Revenue, provide strategic guidance and implement robust pricing and revenue strategies to maximize RevPAR and overall profitability. 


* Monitor market trends and ensure both properties stay ahead of competitors in positioning, messaging, and customer engagement.

To succeed in this role, you will need:


* A minimum of three to five years' experience in a Senior Director role within luxury hospitality.


* Proven track record in a commercial environment. 


* A strategic mindset with good understanding of sales, marketing, and revenue. 


* Bachelor's degree in Business, Sales, Marketing, or Hospitality Management preferred.


* Exceptional leadership and communication skills, with the ability to influence, inspire, and deliver results.


* Strong financial and budget management acumen.


* Creative mindset with the ability to identify new opportunities and innovate within a structured brand environment.


* High degree of professional integrity and a hands-on, collaborative approach.


* Flexibility to travel to key m...