Field Marketing Communications Specialist

COMPANY BACKGROUND

Love.

It's what makes Subaru, Subaru®.

As a leading auto brand in the US, we strive to be More Than a Car Company®.

Subaru believes in being a positive force in the communities in which we live and work, not just with donations but with actions that set an example for others to follow.

That's what we call our Subaru Love Promise®.

Subaru is a globally renowned automobile manufacturer known for its commitment to innovation, safety, and sustainability.

With a rich history dating back to 1953, Subaru has consistently pushed the boundaries of automotive engineering to deliver vehicles that offer not only exceptional performance but also a unique blend of utility and adventure.

Subaru's company culture is built on collaboration, diversity, and a shared passion for our product.

We foster an inclusive environment that encourages employees to bring their unique perspectives and talents to the table.

Our team members are driven by a common goal: to create exceptional vehicles that inspire and delight our customers.

SUMMARY

We're seeking a dynamic Field Marketing Communications Specialist to help amplify Subaru's community impact across our retailer network.

In this role, you'll shape and execute national brand initiatives-such as Love Promise activations and the Love Promise Community Commitment Award.-while acting as a key liaison between Marketing, Field teams, and retailers.

You'll manage recognition programs, develop impactful communications, and coordinate high-profile events that celebrate Subaru's commitment to doing good.

If you're a strong communicator, passionate about purpose-driven marketing, and thrive on collaboration, we'd love to hear from you.

MAJOR RESPONSIBILITIES

Love Promise Retailer Recognition Programs


* Oversees day-to-day operations of the Love Promise Community Commitment Award Program, which includes the daily approval of retailer Love Promise Profiles, daily review of all Love Promise story submissions, administering the Love Promise Story Monthly Story Winner & Recognition, updating monthly status reports, collaborating with Subaru of America (SOA) Information Technology (IT) to ensure that Impact tool is functioning properly and reporting is error free, and spearheading the recognition asset processes for the Love Promise awards.


* Coordinates Love Promise Community Commitment Program with Sales Training's Love Promise Customer Commitment program, rules, recognition, trophies, and materials.

Communications


* Prepares and distributes SOA Marketing department communications and reporting regarding brand strategy, programs, and platforms to SOA executives, SOA Field, and retailers.


* Oversees preparation and execution of Marketing Snapshot for SOA Field.


* Coordinates Marketing presentations for the monthly Executive Meetings.


* Facilitates two-way dialogue between SOA Marketing, Field, and retailers - formally, informally, and in-person - with the goal of ensuring s...