Social Marketing Activation Lead (1 of 5)

Description

Kenvue is currently recruiting for:

S ocial Marketing Activation Lead (1 of 5)

What we do

At Kenvue , we realize the extraordinary power of everyday care.

Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love.

Science is our passion; care is our talent.

Who we are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated.

We are passionate about insights, innovation and committed to delivering the best products to our customers.

With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day.

We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours.

For more information, click here .

Location: Summit, NJ

Travel %: 10

Pay: Annual base salary for new hires in this position ranges from $92,000 to $149,500.

This takes into account a number of factors including work location, the candidate's skills, experience, education level & other job-related factors .

What you will do

We are seeking dynamic and innovative Social Marketing Brand Activation Leads to join our team to support various brands in our iconic portfolio.

This role will be pivotal in leveraging social listening, community engagement, and influencer partnerships to elevate to drive meaningful consumer connections and elevate brand relevance.

The ideal candidate will possess a deep understanding of social platforms and social trends, a passion for community engagement, and a strategic mindset for developing and activating our brand social strategy including, activating influencer partnerships across various channels.

We are hiring Social Marketing Activation Leads to support our Digestive Health & Eye Care, Aveeno and Pediatric Motrin, Allergy and Wound beloved brands.

Depending on the brand, additional responsibly within social listening, influencer marketing and paid social may be more prevalent.

Key Responsibilities:

Lead, shape and execute social and influencer strategy including:

Social Listening:


* Analyze trends, behaviors, and conversations to identify opportunities for brand activation.


* Integrate social listening insights into the local brand teams' workflows to enhance dynamic content creation, community engagement, and new product development (NPD) opportunities.

Community Engagement:


* Cultivate and maintain context-appropriate behaviors that add value to social communities, aligned with brand equity and tone.


* Develop and deploy organic content at scale, including both proactive and reactive strategies.


* Engage in online conversations across owned and external channels that complement brand activations while maintaining brand voice.

O...