Channel Marketing Senior Specialist

In Schneider Electric, everything we do is geared towards advancing progress and sustainability for all-our colleagues, customers, partners, and the communities and societies we serve.

Whether it's through our products, software, and services that propel the digital transformation of energy management and automation, or through our corporate citizenship and volunteer activities, we make a meaningful impact by empowering people and organizations to become more resilient, electric, and digital.

Which is where you come in.

Working at Schneider Electric means working toward a cleaner, better world.

You're part of a global team built on inclusion, mastery, purpose, action, curiosity, and teamwork, turning sustainability ambitions into actions.

The Role: Channel Marketing Senior Specialist

The primary purpose of the Channel Marketing Senior Specialist is to support the sales leaders in gaining market segment share, generating sales and growth by creating loyal, self-sustaining, valuable company named Panel Builder, Contractor, Distributors, Retailer partners as well as ecosystem such as design firms, electricians, developers, interior designers that add value to Schneider Electric solutions.

What will you do?


* Own and develop channel strategies and programs to support sales leaders in gaining market segment share.


* Defines market and channels characteristics (size, shape and trends) using tools such as TAM, PAM, SAM (Total, Product, Schneider Available Markets) analysis.

Completes environmental scan to identify dynamics and key business drivers using market analysis tools (i.e.

SWOT)


* Identifies and targets current and/or potential customers using various tools (e.g.

Opportunity/Fit model(s), profiling tools, Pareto tools, etc.)


* Define and build a complete segment plan to implement a specific sales and marketing program(s) (ROI type)


* Understands and applies global market strategy.

Develops consistent strategies to strengthen our positioning in markets and enter strategies for new markets


* Analyzes and interprets data and metrics to actively monitor market performance


* Demonstrates a thorough knowledge of customer needs and has the ability to identify unknown customer needs and differentiate ourselves from the competition


* Expands the customer portfolio with prospects, direct, and indirect customers


* Determines the viability and profitability of potential opportunities.

Applies customer qualification/platforming methodology to target customers, develop action plans, and align resources to increase share of customer available business


* Identifies cross sale opportunities between segments, markets, brands or products


* Platform our business vs the market, establish optimal market coverage and strategy to ensure the right coverage with our offers


* Define the best in class, blueprints and continually update on commercial policies in terms of rebate, MDF


* Set up directions...