Marketing Support Specialist

Tricentis is a global leader in continuous testing and quality engineering.

We help organizations accelerate their digital transformation by providing innovative tools and solutions to ensure software quality.

Our mission is to make software testing faster, easier, and more efficient for enterprises worldwide.   

  

Join our dynamic team and play a key role in supporting our marketing efforts to drive growth and engagement!   

  

About the Role: 

We are looking for a detail-oriented and proactive Marketing Support Specialist to join our marketing team.

This is a non-voice role that focuses on lead generation, data management, and providing support through chat platforms.

The ideal candidate will have 1-2 years of experience in lead generation, strong Excel skills, and a knack for data entry.

Experience with chat platforms like Intercom, Qualified, or Drift is a plus.   

  

This role is perfect for someone who thrives in a fast-paced environment, enjoys working with data, and is passionate about supporting marketing efforts to drive business growth.   

  

Key Responsibilities: 


* Lead Generation: Identify and qualify potential leads through research and data analysis to support marketing and sales efforts.   



* Data Management: Maintain accurate and up-to-date records in Excel spreadsheets and CRM systems.   



* Data Entry: Input, update, and verify data to ensure accuracy and completeness.   



* Chat Support: Assist customers and prospects through chat platforms like Intercom, Qualified, or Drift (experience is a plus).   



* Collaboration: Work closely with the marketing and sales teams to ensure alignment on lead generation strategies and goals.   



* Process Improvement: Identify opportunities to streamline data entry and lead generation processes for greater efficiency.   

  

Qualifications: 


* 1-2 years of experience in lead generation or a similar role.   



* Proficiency in Microsoft Excel (e.g., formulas, pivot tables, data organization).   



* Strong data entry skills with a high level of accuracy and attention to detail.   



* Familiarity with chat platforms like Intercom, Qualified, or Drift is a plus.   



* Excellent organizational and time management skills.   



* Ability to work independently and as part of a team.   



* Strong written communication skills for chat-based interactions.   



* Basic understanding of marketing and sales processes is preferred.   

  

Nice-to-Have Skills: 


* Experience with CRM tools (e.g., Salesforce, HubSpot).   



* Knowledge of marketing automation platforms.   



* Analytical mindset with the ability to interpret data and generate insights.   

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