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Head of Marketing Central Europe

Description

Head of Marketing Central Europe

Who we are

At Kenvue , we strive to realize the extraordinary power of everyday care.

Built on over a century of heritage and propelled forward by science, our iconic brands-including NEUTROGENA ® , AVEENO ® , TYLENOL ® , LISTERINE ® , JOHNSON'S ® and BAND-AID ® -are category leaders trusted by millions of consumers who use our products to improve their daily lives.

Our employees share a digital-first mindset, an approach to innovation grounded in deep human insights, and a commitment to continually earning a place for our products in consumers' hearts and homes.

Pay Grade 41

This position reports directly to the Area Managing Director Central Europe and is a member of the Central Europe Leadership Team (CELT).

Key Responsibilities

• Oversee Marketing Strategy and Brand Activation in 14 country cluster of Central Europe (CE) that includes Germany, Switzerland, Austria, Belgium, Netherlands, Poland, Czechia, Slovakia, Hungary, Ukraine, Baltics, and Iceland

• Define portfolio strategy and resource allocation of personnel and Brand Marketing Expense (BME) across entirety of Kenvue portfolio representing nearly $1B USD in annual revenue as part of annual planning processes and make adjustments in year as required to deliver key KPIs (NTS, GP, IBT, Market Share)

• Manage development of direct reporting team of ~60 Marketing Employees across 6 Marketing Squads Professional Marketing Team based in Neuss, Germany and ensure consistency in execution across Brand Activation Teams located across CE Markets

• Create collaboration across functions to ensure the cross-functional squad plans are agreed, supported, and implemented through the Customer organisation and across the wider Kenvue organization

• Ensure there is a strong external focus and a relentless effort for excellence in execution

• Balance the need to deliver short term and longer-term business results to maximize overall organization performance

Talent Development

• Create a culture that is consumer and customer obsessed across the full marketing department and in partnership with cross functional colleagues

• Build a high performing team where people are inspired, challenged, and motivated

• Coach and develop all direct reports to support them in building personal excellence

What we are looking for

Required Qualifications

• University degree or equivalent, in relevant discipline

• At least 15 years of extensive professional experience in operational and strategic marketing in the FMCG area - ideally with experience in both Mass CPG and Pharmacy Over-the-Counter Drugs categories

• Holistic understanding of the business including management of significant complexity and understanding of full P&L impacts

• Strong leadership skills with a with a proven to track record in developing a high-performing culture and talent pipeline

• Strong analytical, diagnostic and decision-making capabilities and...




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