Senior Manager, Marketing Operations
About Us
Korn Ferry is a global organizational consulting firm.
We help clients synchronize strategy and talent to drive superior performance.
We work with organizations to design their structures, roles, and responsibilities.
We help them hire the right people to bring their strategy to life.
And we advise them on how to reward, develop, and motivate their people.
Our 10,000 colleagues serve clients in more than 50 countries.
We offer five core solutions:
* Organizational Strategy
* Assessment and Succession
* Talent Acquisition
* Leadership Development
* Total Rewards
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Job description
OPPORTUNITY TO ENHANCE YOUR CAREER - It's about exceeding your potential.
We are seeking a strategic, data-driven Sr.
Manager of Marketing Operations to lead and evolve our global marketing operations function.
This role is responsible for building the infrastructure, systems, and processes that power marketing execution at scale-from campaign operations and lead management to reporting and analytics.
You will drive operational excellence across marketing programs, optimize our tech stack (with a strong focus on Marketo), and ensure tight alignment between teams to support global go-to-market initiatives.
This is a high-impact role that requires a self-starter who thrives in fast-paced environments, operates autonomously, and has the ability to both dive deep into the details and confidently present insights and strategy at the executive level.
KEY RESPONSIBILITIES
Top-of-Funnel Strategy & Execution:
* Own the development and optimization of landing page / form strategy to drive lead capture and conversion.
Collaborate with content, design, and web teams to ensure consistent branding and messaging.
Marketing Automation & Tech Stack:
* Help build & optimize the KF Digital tech stack stack, servicing as the subject matter expert to ensuring best practices across campaign setup, lead scoring, segmentation, nurture programs, and data hygiene.
Specific experience in Marketo especially relevant
Data & Performance Analytics:
* Track and report on campaign performance, lead flow, and funnel metrics.
Use data to optimize performance and guide strategic decisions.
Campaign Support & Execution:
* Partner with demand generation, product marketing, and field marketing teams to operationalize multi-channel campaigns within Marketo, ensuring accurate targeting, execution, and reporting.
Global Marketing Collaboration:
* Work cross-functionally with global corporate marketing teams to ensure consistent campaign execution, data standards, and lead management practices across regions.
Strategic & Tactical Balance:
* Switch seamlessly between tactical execution and high-level strategy-developing scalable workflows while also presenting performance updates and strategic insights to senior leadership.
Important to independently drive initiatives from concept through execution with minimal...
- Rate: Not Specified
- Location: Dallas, US-TX
- Type: Permanent
- Industry: Finance
- Recruiter: Korn Ferry US
- Contact: Not Specified
- Email: to view click here
- Reference: 22433
- Posted: 2025-04-26 08:53:46 -
- View all Jobs from Korn Ferry US
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