Marketing Project Manager , Innovative Medicine

At Johnson & Johnson, we believe health is everything.

Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:
Marketing

Job Sub Function:
Marketing Insights & Analytics

Job Category:
Professional

All Job Posting Locations:
Cairo, Egypt

Job Description:

Duties & Responsibilities:

• Develop, implement and evaluate the marketing plans and support it, leading certain initiatives, making informed choices at key achievements

• Strategic collaboration with key CVT members, like marketing, medical affairs, market access, regulatory affairs, PSP, PAP and BI

• Support the CVTL and brand managers in tasks and activities to implement and complete the brand strategy

• Build a positive and growth mindset relationship with key CVT stakeholders (including field teams) to support the implementation of strategic actions and identify commercial opportunities

• Build and analyze customer journeys to Identify customer needs and expectations and create innovative commercial activities and initiatives

• Understand the importance of making choices in identifying the key messages for external audiences

• Draft brand’s benefits and positioning, and how it dictates the marketing strategy, decisions, plans and supporting materials

• Support the creation of marketing materials in alignment with the brand strategy

• Support with IMR approvals & uploads, Omnichannel materials creation & execution, Vendors scanning and shortlisting,…

• Collaborate with the events team to ensure that all compliance requirements are fulfilled (iConnect, contracts, logistic aspects…) • Support CVTL on the budget (annual brand spend) tracking

• Support the CVT management and governance
• Support the CVT internal communication (newsletter, TA specific, disease awareness).

Develop messaging that is relevant and engaging for audience when delivering internal presentations

• Analyze data from a range of sources.

Understand scenario analysis and know how to interpret key data and identify possible actions for the future

• Network with peers to understand best practices and lessons learned within the organization

• Know the tools we use to track and report our brand’s equity as well as our business and apply the results of my analysis to shape priorities

• Identify and socialize key performance indicators to measure the success of a given initiative

• Build collaborative external partnerships that will deliver brand strategies and increase Janssen competitive advantage

• Collaborate with the people ...