Director of Sales & Marketing

Reliably Different - Welcome to voco™, IHG’s upscale brand.

We call our hotels voco ™.

It means ‘to invite’ and ‘call together’ originating from Latin – representing our thoughtful, unstuffy and charming nature.

Guests tell us that voco sounds fun without being vanilla, trendy without being alienating, and premium without being stuffy.

This unique and playful attitude, combined with a consistent level of quality, sits at the heart of our brand. 

Are you passionate about results? Do you enjoy the day to day of leading a robust sales team? We have a rare opportunity to join our Senior Leadership team as a Director of Sales & Marketing.

Your day to day

As the Director of Sales & Marketing, you will be reporting to the hotel General Manager and will be responsible for developing and implementing strategies to ensure revenue and room night sales goals are achieved, sales and marketing strategies are set, tactical plans are created and implemented, and results are monitored and achieved. 

Key Responsibilities


* Foster a high-performance cross-functional culture by driving collaboration across revenue, marketing and operations teams.


* Drive a great working environment for teams to thrive – connect departments to create sense of one team


* Utilise data-driven insights to optimise pricing strategies, market positioning and revenue growth.


* Develop innovative guest engagement strategies to drive repeat business with a focus on personalised experiences across transient segments.


* Lead and execute the long-term commercial strategy of the hotel ensuring alignment with brand standards and owner expectations.


* Collaborate with IHG’s global and regional teams to align strategies with brand objectives.

What we need from you


* Proven experience in a senior sales & marketing leadership role


* Strong commercial acumen with a track record of achieving revenue targets.


* Exceptional leadership skills with the ability to inspire and develop a dynamic team.


* Expertise in digital marketing, branding, and strategic partnerships.


* Excellent communication and relationship-building skills.

What we offer

Join our extraordinary world and experience a place where you can be yourself, share your ideas, support your personal growth and wellbeing, and be a valued member of an inspirational team.

You’ll be rewarded for your hard work with a suite of benefits that supports you and your family’s wellbeing, including paid birthday leave, enhanced parental leave, flexible work options and proactive health days.

Your career journey will be supported through our lifelong development program, IHG career milestone celebrations, and transfer of entitlements as you move and grow with IHG.

In addition to the always-popular hotel perks like accommodation and food & beverage discounts, our discount retail platform makes your pay go even further.

We are proud to be IHG and we know you will be too....