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Community Sales Director



* Must be available 1 weekend day


* Network and Market the community to increase reputation through outreach and events


* Plan, develop, organize, implement, evaluate, and direct the communities' public relations and marketing programs and activities to:
+ Maintain and increase census.
+ Provide the community with information about our programs, services, and practices.


* Develop and maintain written policies and procedures for the release of information concerning residents, employees, and/or the facility, in accordance with Privacy Rules and Regulations.


* Assist department directors in the development and use of marketing and public relations policies and procedures.


* Establish rapport between departments to help staff understand the importance of their role in marketing and public relations programs.


* Review and update marketing and public relations policies and procedures at least annually.


* Assist in the development, implementation, and tracking of customer satisfaction surveys.


* Interpret the communities' policies and procedures for releasing information to employees, residents, family members, visitors, government agencies, etc.


* Ensure public information materials (policy manuals, brochures, info packets) accurately describe the services provided at the facility.


* Organize and implement continuing internal communications through various channels (bulletin boards, newsletters, committee meetings, etc.).


* Schedule and participate in departmental meetings focused on marketing and public relations programs and activities.


* Provide creative support for activity and social services departments in developing resident programs and publications.


* Maintain effective communication with families, residents, and community/civic leaders.


* Participate in community service and civic groups to gather information and seek support for the communities' charitable activities.


* Contact news media when new programs or promotions are implemented that benefit both the facility and the community.


* Keep the Executive Director informed of noteworthy media accounts (newspaper, radio, TV) that may affect the facility.


* In case of emergencies, establish a public relations area to ensure the accurate release of information.


* Assist department directors in planning and scheduling in-service training, on-the-job training, and orientation programs related to marketing and public relations activities.


* Create and maintain an atmosphere of warmth, personal interest, and positive emphasis, ensuring a calm environment throughout the facility.


* Keep the model apartment up to date, and the community ready for visitors.


* Communicate with interdepartmental to ensure a smooth transition of perspective families.


* Communicate with Maintenace and keep record of all rent ready apartments daily


* Communicate with all regional suppor...




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