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Marketing Manager, Crop Protection - Proprietary HIF

Marketing Manager, Crop Protection - Proprietary HIF

We are seeking a highly motivated and experienced Strategic Marketing Manager for our CPP business.

Th ere are three open positions in the Strategic Marketing team .

T his individual would be responsible for either the Proprietary HIF, Partnered HIF or our Micronutrients/Fertilizer Additives/Seed Treatments portfolio s .

This position is specific to the Proprietary HIF role.

This p osition would be at the forefront for shaping the strategic vision, implementing business strategy, and delivering the financial ob jectives o f th eir r espec tive portfolio .

The ideal candidate will have a passion for agriculture with a proven track record of delivering consistent growth, ability to identify and evaluate complex business problems and provide well-throughout solutions .

This role requires a highly collaborative and innovative individual who embraces a healthy team culture .

Someone who can clearly communicate, influence and inspire others to execute on an overall strategy.

Key Responsibilities:

Business Strategy and P&L Ownership ( 5 0%):



* Own P&L for either Proprietary HIF, Partnered HIF or Micronutrients/Fertilizer Additives/Seed Treatments portfolio including management of investments & expenses to deliver the bottom line & growth



* Portfolio manager - r esponsible for the development of marketing strategies that include go to market, the 4 P's, channel, product lifecycle, customer, customer segmentation & new products/services



* Owns innovation strategy in collaboration with R&D and Brand Marketing



* Engage d with FP&A on financial projections and levers/actions to drive P&L performance



* Communicates strateg y and engages with field facing teams and sales teams that execute on go to market



* Collaborates with Sourcing and responsible for key buy decisions, portfolio strategy, key fill communication/execution & financial impact

Stakeholder Collaboration & Leadership (30%):



* Demonstrates influential leadership to achieve success when working cross functionally and through others.



* Partners with business experts on insights and development of pricing and trade execution



* Develops a deep understanding of market and industry dynamics, business, competition, brand landscape, customers, consumers and industry



* Builds and maintains relationships with key customers, suppliers, and other business partners



* P rimary decision maker for many actions that would primarily impact your P&L - including functions in Sales, R&D, Brand Marketing, Sourcing, Supply Chain, Manufacturing & Finance

Business Insights and Analytics ( 20 %):



* Establishes and monitors business KPIs to track progress and ensure alignment with objectives



* Leverages and owns business insights ( i.e.

market, customer, retailer, competitive, sales, pricing) and business analytics to make fact-based, data-driven decisions



* Builds business proces...




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