US Marketing Manager, Energy & Chemicals
The US Marketing Manager, Energy & Chemicals is responsible for defining the marketing and communications strategy for the US energy segment measurably increase revenue contribution.
This will be achieved through creating a marketing and communications plan aligned with business and commercial objectives.
This strategic role will boost awareness and preference for Schneider solutions among key decision-makers, partners, and influencers in the energy sector.
The ideal candidate will use marketing campaigns, go-to-market playbooks, communication strategies, and collaborative sales and marketing plans to meet marketing goals.
This individual will have mastered the art of translating customer insights and competitive feedback into action.
They will have designed and managed successful demand-generation campaigns and possess a deep understanding of how to transform customer needs into meaningful engagements.
In this role, you'll be responsible for strategic customer marketing, retention, and influence programs aimed at driving adoption, loyalty, advocacy, and growth.
Who is Schneider Electric?
Schneider Electric creates connected technologies that reshape industries, transform cities, and enrich lives.
Our 135,000+ employees thrive in more than 100 countries.
From the simplest of switches to complex operational systems, our technology, software, and services improve the way our customers manage and automate their operations.
Help us deliver solutions that ensure Life Is On everywhere, for everyone and at every moment.
What do you get to do in this position?
* Create an innovative segment marketing strategy to support the strategic annual growth plan and update quarterly to enable market saturation, customer experiences, marcom investments, reflect customer evolving needs.
* Develops Unique Value Proposition and positioning in prioritized end-markets to grow and maintain customer relationships, promote brand awareness, and increase a revenue
* Partners with Channel and Segment teams, local market intelligence, and government relations to define marketing programs that drive expansion, loyalty, and new acquisition with
* Communicates energy segment strategy to commercial leaders and stakeholders and program management team to enable aligned marcom planning for marketing investment
* Develops public affairs communications strategy, including external and internal, to drive engagement and preference for Schneider Electric.
* Manage Voice of Customer programs that define buying behaviors, market trends, customer pain points, gaps etc.)
* Owns and manages the marketing promotional budget
* Ensures optimized integrated marketing mix to align with commercial market segments
* Defines, monitors, and manages key performance indicators and dashboards.
Marketing Scope
* (Brand Management) Oversee the Schneider and its associated brands positioning, messaging, and identity to target audiences.
Ensure brand...
- Rate: Not Specified
- Location: Nashville, US-TN
- Type: Permanent
- Industry: Finance
- Recruiter: Schneider Electric
- Contact: Not Specified
- Email: to view click here
- Reference: 80895-en-us-4
- Posted: 2025-02-15 07:29:13 -
- View all Jobs from Schneider Electric
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