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Industrial Control & Automation Offer Manager

Main Responsibilities:

Master Offer Knowledge and Offer Environment


* Strong offer knowledge and sharp understanding of value propositions for market segments


* Deep understanding of the key market segments, trends, competitive offer landscape

Understand and share Offer strategy with Business and Execute Marketing Plan


* Develop and execute product positioning strategy at market segment level, based on Schneider electric's product strengths and competition's portfolio strength


* Arrive at focused plan about which markets to target and which markets NOT to target based on fact-based segment level analysis


* Implement the Marketing Mix (Product, Place, Price, Promotion) and define all necessary key action to deploy offer strategy and growth action plans


* Own pricing and profitability optimization of the offer portfolio


* Manage and develop offer portfolio, deliver new offer launches, drive market share growth


* Support the planning and execution of annual marketing & sales plan

Drive Offer Strategy Execution with Sales & Pre-Sales


* Ensure "qualification" of right pipeline of pursuits along with pre-sales, sales, and channels


* Proactively engage with sales teams to maximize end user saturation through application/architecture by visiting customers regularly


* Develop channel competencies and volume through smart pricing and promotions


* Engage with cross selling teams to increase market share in "sweet spots" identified in strategy


* Engage Supply Chain team to ensure inventory management and delivery schedules

Marcom activities engagement for offer branding


* Design marketing programs to engage key stakeholders - End Users, Specifiers, Contractors, Panel Builders, Distributors and System Integrators


* Build a strong pull for offer portfolio through influencing specifiers


* Align marketing program with offer launch roadmap

Stakeholder management


* Close collaboration with global Offer marketing team to ensure roadmap evolution


* Work with East Asia Japan Zone for sharing market intelligence, success stories, business cases and multi-country initiatives

Qualifications

Education and experience

Strong Interpersonal & Communication Skills, high level of networking skills, Ability to excel in transversal role, Lead & Implement new initiatives, Lead to Change, be a part of cross-cultural team & we expect a high level of contribution.


* Degree in engineering


* Minimum 4 years of experience to Industrial Automation


* At least few years in hands on Automation Control, Industrial Software, Human Machine Interface (or Motion Control, IIoT Solutions)


* Strong understanding of market conditions and segments


* Experience in business/strategy planning and execution

Competencies and behaviors


* Self-driven and hungry for success


* Structured thinker with analytical mind


* Resourceful and keen learner


* Resil...




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