Sales Enablement Specialist

Job Description:

The Sales Enablement Specialist is a strategic partner to the sales organization and will be responsible for driving the effectiveness of the sales organization through the management and optimization of training content, data analysis, and reporting.

This role will focus on developing and executing strategies for sales training, ensuring the continuous alignment of training programs with sales objectives.

The Specialist will leverage data and metrics to assess the effectiveness of training initiatives and tools, while also managing and maintaining the content across various platforms.

A key responsibility will include development and delivery of content and ensuring the seamless delivery of training materials.

Main Duties and Responsibilities:

Metrics, Analysis, and Continuous Improvement:
1.

Analyze the effectiveness of all training programs, tools, usage, and adoption through detailed reporting and feedback quarterly.
2.

Proactively identify consistent skill gaps across the sales team and conduct GAP analyses to determine areas of improvement.
3.

Leverage data to refine training initiatives, ensuring they remain aligned with sales objectives and drive measurable results.
4.

Manage and report on training analytics from platforms such as Docebo (LMS), NovoEd, and the ScanSource Sales Academy, including survey results and courseware effectiveness quarterly.

Content Management and Delivery:
1.

Oversee the content on the "Sales" page of the ScanSource Intranet ("The BRIDGE") and ensure resources are updated weekly.
2.

Maintain the Sales training calendar, ensuring that training schedules are well-organized and communicated to stakeholders.
3.

Develop, document, and deliver a range of training tools and resources, including instruction manuals, job aids, presentations, webinars, and e-learning modules.
4.

Create and implement job-specific curricula, aligning training programs with specific sales needs and business objectives.
5.

Coordinate virtual and in-person training materials, ensuring a seamless delivery experience for all participants.

Collaboration and Stakeholder Engagement:
1.

Collaborate with cross-functional stakeholders to align training programs with specific sales business needs and organizational goals.
2.

Work closely with managers and business leaders to assess current and future training needs, ensuring programs address evolving skill requirements.

Sales Tools and Process Training:
1.

Identify gaps in operational sales processes, particularly with tools like SAP and Salesforce, and proactively develop targeted training solutions to close these gaps.
2.

Create and implement training processes to ensure the sales team effectively adopts and utilizes essential tools, optimizing their performance.

Facilitation and Delivery of Training:
1.

Develop and deliver engaging, high-energy training sessions via web, video, e-learning, or in-person to enhance the l...