Marketing Communications Manager
Your Job
Phillips Medisize, LLC is seeking an Integrated Marketing Communications Manager to join our integrated marketing communications team, which is a part of our broader global strategic marketing organization.
This role supports our pharmaceutical segment, including pharma platform products, with a focus specifically on the development and manufacturing of drug delivery devices.
The integrated marketing communications team is a newer team that we are scaling and developing to be a high-performing lever that amplifies our brand and increases customer engagement.
This marketing communications leader will collaborate across global strategic marketing, including the segment strategy team focused on upstream marketing and the integrated marketing communications team focused on downstream and campaign marketing and developing meaningful relations with our pharma segment marketing and commercial teams to effectively translate business strategies into marketing communication objectives.
This position is remote-eligible, with a preference for a hybrid work setting at our Hudson, WI headquarters (~30 miles east of the Minneapolis/St.
Paul metro area).
Our Team
From discovery to delivery, the world's leading pharmaceutical, medtech and in vitro diagnostic companies trust Phillips Medisize to help them design and commercialize lifesaving and enhancing technologies and therapy solutions.
We are a privately held global contract development and manufacturing organization (CDMO), and our 6,000+ employees collaborate with industry leaders and innovators across three continents and 30 development and manufacturing sites to design, engineering and manufacture drug delivery systems, medical devices and diagnostic tools that save and improve the quality of life for millions of patients annually.
What You Will Do
* Act as the liaison between the pharma segment marketing team and the broader integrated marketing communications team; develop a deep understanding of the pharmaceutical segment to be able to recommend effective communication strategies
* Develop and execute integrated marketing communication plans and strategies that drive action and build brand preference with pharmaceutical customers
* Plan and manage the development of marketing materials and assets for sales enablement, trade shows, public relations, social media, our global website and other digital channels
* Determine appropriate measurement plans and KPIs for campaigns and channels as needed
* Utilize marketing technology platforms (Salesforce, Marketo) to help further define customer segments and develop email campaigns
* Cultivate and write meaningful content that:
o Resonates with target customers
o Builds preference for our brand and capabilities
o Empower our sales team with a consistent narrative and functional sales materials
* Develop customer case studies (written and video)
* Test messaging and content for prioritized campaigns
...
- Rate: Not Specified
- Location: Hudson, US-WI
- Type: Permanent
- Industry: PR
- Recruiter: Phillips-Medisize
- Contact: Not Specified
- Email: to view click here
- Reference: 166997-en_US-US-WI-HUDSON-004
- Posted: 2025-01-07 07:34:49 -
- View all Jobs from Phillips-Medisize
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