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Digital Marketing Operations Specialist

#LI-Hybrid Great People make Schneider Electric a great company.
Do you dream of working in a company that is driven by a meaningful purpose and that continuously creates an inclusive environment where you are empowered to do your best and be innovative?

The Role: Digital Marketing Operations Specialist

What will you do?

Digital marketing specialist's role is to design, create and deliver marketing campaigns to support Pacific team.

Responsibilities typically include: - developing, managing, and delivering campaigns using Salesforce and other adhoc reporting requests.

Roles and Responsibilities

• Support the regional team in developing and implementing automated marketing campaigns using marketing automation platforms

• Collaborating with Digital Customer Experience team, marketing, sales, and other teams to ensure effective use of automation tools ensuring global alignment for updates and best practices

• Developing, managing, and designing layouts of digital communications such as presentations, events, and content creations.

• Planning, development, and execution of digital programs and campaigns

• Drive overall Marketing department efficiency by establishing key operational analysis and facilitating a diverse range of business process improvement projects.

• Partner with other Marketing Operations roles to manage the data, processes, and systems to make the Marketing engine as efficient as possible.

• Support operational analysis and process development in a wide variety of marketing related roles and across a significant number of systems.

• Actively support data cleaning and data enrichment projects.

• Data mine, structure, and standardize information to establish operational controls and proactively identify key areas of opportunities.

• Utilize project management and change management expertise to drive strategic transformational programs across the commercial organization.

• Make operational data, business processes, and existing tools accessible and sustainable so they become engrained across the Digital Marketing group.

Qualifications:

• Bachelor's degree in Business, Mathematics, Computer Science, Economics or other related technical field

• At least 3+ years of experience or more in performing market research, with strong working knowledge in marketing campaigns

• Proficiency in Digital Marketing Platforms (Salesforce) and Excel.

• Knowledge in SQL queries inside Salesforce to manage audience

• Flexible / Adaptable / Good collaborator

• Consciously adopts best practices and applies performance tuning

• Strong problem solver, able to investigate and resolve issues independently

• Analytical and independent problem solver.

Meticulous with high attention to detail

• Strong communicator with ability to talk through data/technical details and business/layperson details

Qualifications

Great People make Schneider Electric a great company.

Do you dream of working in a com...




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