New Product Marketing Manager

Are you looking to make an impact in the process control industry? We are an equal opportunity organization looking for a leader to develop marketing strategies for new products and solutions as part of an industry-leading business unit, passionate about understanding and solving our customers’ critical control valve needs!

Conduct research to discover market problems and propose solutions that include new products, positioning and tiering strategies, and associated business plans to set and achieve sales and profitability goals.

This role is intended to work globally with customers, our global marketing and sales teams, and engineering to identify, define, and develop new product concepts to expand market share.

Emerson offers generous benefits, and flexible work schedules, and we are committed to a diverse workforce!
 

In this Role, Your Responsibilities Will Be:



* Understanding Market trends  
+ Research, monitor and communicate dynamics in global regions such as segment growth, new opportunities, industry trends, strategic account dynamics and competitive intelligence that impacts business performance
+ Maintain knowledge base of competitive products on the market
+ Analyze adjacent markets and acquisition targets



* Identifying Market needs  
+ Conduct market research and voice-of-customer surveys and translate into market requirements and customer value propositions for current and future products/features.
+ Travel to customer and sales channel sites to interact face-to-face and understand needs.
+ Identify target market needs that can be effectively pursued by developing strong and feasible business cases 


* New Product Development 
+ Develop business plans and product requirements for new products identified from market research
+ Develop, clarify and maintain product requirements and effectively communicate them to engineering teams to ensure alignment with market needs
+ Communicate product vision, target market, and progress with key internal and external stakeholders across Sales, Marketing, Engineering, and leadership to gather feedback and maintain alignment


* New Product Launch and Ramp Up 
+ Manage field trials and new product introduction programs for early customer adoption
+ Develop marketing collateral, bulletins and training on new products being released
+ Assist in the analysis of business trends like bookings, market participation, run rates, quote conversion rates, etc.

and propose corrective strategies where applicable 

Who You Are: 

You recognize and respond to the impact of global trends on the organization.

You create competitive and breakthrough strategies that show a clear connection between vision and action.

You use knowledge of business drivers and how strategies and tactics play out in the market to guide actions.

 
For This Role, You Will Need: 

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