Shopper Insights Lead - AFC

Shopper Insights Lead - AFC

Job Description

You’re not the person who will settle for just any role.

Neither are we.

Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference.

Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands.

In this role, you’ll help us deliver better care for billions of people around the world.

It starts with YOU.

As a Shopper Insights Lead, you will be part of a customer insights team with an insatiable curiosity to understand the omni-shopper and an unyielding passion to win in the marketplace.

This role will lead Shopper Insights for Adult and Feminine Care (AFC) Department business, requiring high levels of influence, collaboration, and strategy-building with internal stakeholders & external customer partners. 

You must be skilled in developing and applying deep, data-driven shopper understanding to diagnose and solve complex problems through both sales/shopper analytics knowledge and custom research expertise.

Elevating the impact of insights, you need to have a mastery of synthesizing multiple data sources and stories to tell a clear, compelling narrative to inspire & drive action.     

In this role you will:


* Strategize and collaborate with cross-functional teams including retail customers, field sales, category management, shopper marketing, Insights and Analytics, Brand and Business Unit teams, and digital operations


* Constant interaction (Direct and Indirect) Brand and Business unit senior leadership to develop go to market plans for AFC brands


* Integral in creation of Product Demand, through insights learned through research, to create effective shopper narratives used to create action in our retailers


* Develop and deliver actionable insights relative to consumer, shopper, and category trends/behaviors

About Us
Huggies®.

Kleenex®.

Cottonelle®.

Scott®.

Kotex®.

Poise®.

Depend®.

Kimberly-Clark Professional®.

You already know our legendary brands—and so does the rest of the world.

In fact, million of people use Kimberly-Clark products every day.

We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact.

We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity.

It’s all here for you at Kimberly-Clark.

Led by Purpose.

Driven by You.

About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring.

You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

You love what you do, especially when the work you do makes a...