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Product Manager - Patient Marketing - Movement Disorders

Role is onsite the Raleigh, NC Corporate office - Hybrid - 3 days in office, 2 remote Step into the future with us at Merz Therapeutics, where our family roots meet a bold new vision.

Together, we're embarking on a transformative journey, blending time-honored traditions with exciting new products.

As a private, family-owned company, we have the liberty and support to make decisions for ourselves, our customers and the patients we serve.

We pride ourselves on building an inclusive culture where there is room to celebrate individual growth with the ability to contribute to a common good as a collaborative team.

Our mission is grounded in a long-term view of making a difference for the common good, while growing together as a family.

If you're looking to immerse yourself in a passionate team rooted in community, connection and camaraderie, then we're looking for YOU! #IAmMerz This Product Manager will lead all promotional activities and material addressed to patients in the treatment of Movement DisordersThe Product Manager gathers all necessary patient insights and market data to map out the patient journey and understand what strategies and interventions are needed to best address their needs.

This person's main role objective is to help patients understand treatment options for movement disorders, understand the benefit-risk of Xeomin to treat their condition, and mobilize appropriate patients to seek therapy with their HCPs.Essential Duties and responsibilities:


* Brand Strategy - Owns and creates annual brand plans and strategies for patients, in coordination with the HCP and Payer plans


* Strategy & Tactics - Executes strategies and tactics including print, digital, and social media tactics for the brand, with programs that target patients in coordination with those addressed to HCPs and Payers


* Market Research - Creates promotional and non-promotional campaign marketing materials; Work collaboratively with PRC (promotional review committee) for the approval of all materials.


* Campaign management - Creates promotional and non-promotional campaign marketing materials; Work collaboratively with PRC (promotional review committee) for the approval of all materials.


* Cross-functional Teamwork - Builds effective working & cross-functional relationships with key internal customers (e.g., sales, medical, legal, regulatory, reimbursement)


* Patient advocacy - Establishes strong relationships and partnerships as allowed by regulations to advance the treatment of patient diseases in label scope


* Agency Management - Leads partnerships with all external vendors to ensure timely completion of marketing projects.


* Patient assistance/savings programs - Partners with relevant functions to develop strategies and implement them to improve patient access to our medicines


* Budget Management - Assumes budget accountability for assigned projects and proactively monitors costs against budget.


* Further Tasks...




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