Marketing Strategy Sr. Associate
The Sr.
Associate will work as part of the Consumer & Community Banking line of business focused on Chase Social Media team, which has a specific emphasis on supporting the Chase for Business social media ambassador efforts.
As a Marketing Strategy Sr.
Associate you will leverage your strong program management and employee advocacy experience showcasing your strong knowledge of LinkedIn best practices.
program management skills.
Reporting to Chase's Social Media business strategy lead, you will support the launch and daily management of the Chase for Chase for Business social media ambassador program.
You'll also partner with internal stakeholders to create a smooth onboarding process for program participants.
Job responsibilities:
* Support the launch of Chase for Business social media ambassador program
* Manage the day-to-day monitoring efforts of the program participants posts and engagements
* Build content within ambassador program's content management systems (e.g.
Sprinklr) for scheduling and publishing and partner with Sprinklr platform owners to build out the ambassador program workflows and capabilities; assist in onboarding participants to the Sprinklr platform and review program access
* Measure content performance of the ambassador program and provide regular reporting on program impact while making insights-based recommendations on how to evolve the program
* Assist in building out a playbook that includes retention, risk and control requirements
* Partner with marketers, communicators and employees to create shareable social media content that aligns with key business needs
* Engage with LinkedIn partners to understand the best practices of LinkedIn and ambassador programs, evangelize LinkedIn best practices with ambassador program participants and support the content and editorial teams with LinkedIn content creation and copywriting
* Identify content opportunities that resonate with a B2B audience
* Maintain the ambassador program's content and campaign library
* Support creative guidelines for content quality, designed to improve audience engagement
* Support team members on various projects and campaigns, effectively communicating timelines, status and results
Required qualifications, capabilities, and skills:
* 3+ years of relevant experience in building employee advocacy/ambassador programs and social media monitoring for brands
* Thorough knowledge of social media monitoring and management tools for social listening, publishing, and reporting (i.e.
Sprinklr, Hearsay, LinkedIn analytics, etc.)
* Exceptional communication skills - both verbal and written - with the ability to tailor approach based on audience
* Confidence to pitch fresh ideas, think creatively, and identify problems to solve
* A passion for keeping up to speed on the social media landscape and how employees can use it to build their brand
* The ability to cultivate rela...
- Rate: Not Specified
- Location: New York, US-NY
- Type: Permanent
- Industry: Finance
- Recruiter: JPMorgan Chase Bank, N.A.
- Contact: Not Specified
- Email: to view click here
- Reference: 210550803
- Posted: 2024-09-15 08:09:12 -
- View all Jobs from JPMorgan Chase Bank, N.A.
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