Social Media Manager

We are seeking a Social Media Manager for the Marketing Technology Department.

The ideal candidate for Credit Human’s Social Media Manager has endless curiosity and a calling to serve a mission-driven organization.

They are a social media expert who is continually refining their craft and studying social trends and channels to ensure they can execute at a high level today and into the future.

They understand how social media fits into the fabric of an omnichannel marketing approach and are excited to help take our social presence and digital marketing to the next level.

They love to share knowledge and ideas and enjoy the process of making ideas come to life.

They thrive in a dynamic team environment and are self-motivated to push social in new and exciting ways to help spread our mission and generate new business for the credit union.

If you have 5+ years of social media marketing experience, you should apply right away!

Highlights:


* Create and maintain an annual social plan which identifies campaign initiatives and growth opportunities, incorporating both paid and organic tactics, to meet departmental and credit union objectives and build community online


* Set social media benchmarks and measure progress toward annual goals for engagement, reach, community growth, lead acquisition, etc.


* Create and publish original social media content (images, videos, written content, webinars) that are consistent with our brand identity and mission, and make recommendations to ensure that our content complies with NCUA regulations as well as social media best practices


* Communicate with followers, respond to queries in a timely manner, and monitor and respond to customer reviews, coordinating with internal stakeholders to develop responses


* Coordinate with the Member Service Center to seamlessly hand off servicing inquiries for follow up (or retail channels when appropriate)


* Manage location data across all Credit Human online listings (Yext, Yelp, etc.) and review sites and other customer-facing platforms to ensure accurate data

Experience:

    Required


* 5+ years of Social Media Marketing experience


* An in-depth understanding of YouTube, Meta, LinkedIn, X, TikTok and other social media platforms


* Demonstrated ability to drive growth and engagement on social media platforms


* Demonstrated ability to create and edit content as needed, including writing captions, creating graphics and videos, etc.


* Strong project management skills and ability to operate independently

    Preferred


* Experience with Hootsuite


* Experience with Adobe Creative Suite


* Experience with Canva


* Experience with Workfront

Education:

    Required


* Degree in Communications or Marketing OR equivalent 4 years of work experience in Social/Marketing

Skills & Knowledge:

    Required


* Strong Verbal and Written Communication Skills


* Experience with Social Media Platf...