Marketing Manager Therapeutics Benelux

At Elanco (NYSE: ELAN) – it all starts with animals!

As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets.

We’re driven by our vision of ‘Food and Companionship Enriching Life’ and our approach to sustainability – the Elanco Healthy Purpose™ – to advance the health of animals, people, the planet and our enterprise.

At Elanco, we pride ourselves on fostering a diverse and inclusive work environment.

We believe that diversity is the driving force behind innovation, creativity, and overall business success.

Here, you’ll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.

Making animals’ lives better makes life better – join our team today!

Position Description

Works closely with the Head of Business PH BU Manager, Sales Managers, Technical Consultants and Digital Marketing Lead BeNeNo to develop the Pet Health Therapeutics marketing strategies and execution in the Benelux region for Elanco through VET channel.

Accountable for the performance of plans within the Therapeutics category.  The Marketing Manager is employed in the development and execution of the marketing plans for the Pet Health therapeutics portfolio as assigned to ensure alignment to the business objectives.

The role interacts with key customers and key suppliers,  including agencies and sit on multiple internal and external cross-functional teams.

As part of the International Marketing organization collaboration will be required with the International Pet Health Marketing Leads to follow the global strategies.

Functions, Duties, Tasks

Execution of Country Affiliate Brand Planning

•       Drive profitable activation for therapeutics category.

Develop and implement marketing plans, key account- and sales cycle campaigns with focus on key PARA brands.

•       Plan, execute, and measure impact of Marketing Campaigns to achieve Sales Targets in line with specific objectives as identified in the annual Profit and Brand Plans.

•       Lead, develop and execute supportive projects to meet marketing objectives.

•     Build metrics to track success and identify gaps versus planned outcomes.

•       Drive synergies cross-functions and cross-country.

Execute co-branding and cross-category (Rx/OTC) whenever relevant.

•     Manage brand and product pricing.

Implement the planned prices in cooperation with Sales Managers and Finance Business Partner.

Coordination of the production and supply of all support material

•       Supply marketing communications items,  such as leaflets,  posters, detailers and merchandise aligned with Global platforms and directions supplemented by the local development of support materials when required.

•       Ensure compliance with indus...