Product Marketing Manager - NY

For More Information:  Text Europastry to (631) 857-4886   

Do you want to join a growing company with a proven track record for success and growth?  Europastry, is a family business founded in Barcelona in 1987 by Pere Galles with locations worldwide! The bakery business is our passion and this is your opportunity to be a member of our team.

We are searching for a motivated & experienced Product Marketing Manager

Product Marketing is responsible for developing positioning, messaging, competitive differentiation, and enabling the Sales and Marketing teams to ensure they are aligned and work efficiently to generate and close opportunities.

Product Marketing is strategic marketing at the product.

Product marketing managers are responsible for leading the go-to-market for that product.

 ESSENTIAL DUTIES AND RESPONSIBILITIES include the following.

Other duties may be assigned as a normal practice.


* Building product marketing campaigns to attract new customer


* Creating marketing materials that communicate product features


* Be responsible for communicating product benefits to customers


* Cross-promo campaign with partners


* Product launch plan


* Product marketing manager is responsible for developing the internal training presentations for sales


* Register product in JDE


* Europastry ingredients and nutrition updates on Europastry website, label library.


* Manage integration of new acquisition partner products.


* Create content for website news section


* Create content for website new items and sales collateral


* Support QA department to assure timely, accurate nutrition and ingredient data, including updates, on Europastry items for website, sales and marketing collateral


* Communicate with QA, R&D Spain regarding product data needs for new import items


* Communicate with marketing team Spain regarding information or necessities.


* Manage new packaging specification details or aspects for new equipment.


* Manage custom packaging projects as liaison between sales, customer, QA, R&D and Purchasing


* Initiate new packaging projects with suppliers for select projects, manage aspects of existing packaging design


*  

In addition to the essential duties and responsibilities listed above, all positions are also responsible for:


* Meeting company standards pertaining to quantity and quality of work performed on an ongoing basis, performing all work-related tasks in a manner that is in compliance with all Company policies and procedures.


* Adhering to Company policies, procedures, and directives regarding standards of workplace behavior in completing job duties and assignments.  Must follow all Company Safety policies, as well as all GMP regulations and all lock-out/tag-out requirements according to OSHA requirements.

Education:


* 5 years of Trade and Marketing Experience.

Food Industry a must, bakery a plus.

Bachelor’s degree (o...