Strategic Account Marketing Associate

At Elanco (NYSE: ELAN) – it all starts with animals!

As a global leader in animal health, we are dedicated to innovation and delivering products and services to prevent and treat disease in farm animals and pets.

We’re driven by our vision of ‘Food and Companionship Enriching Life’ and our approach to sustainability – the Elanco Healthy Purpose™ – to advance the health of animals, people, the planet and our enterprise.

At Elanco, we pride ourselves on fostering a diverse and inclusive work environment.

We believe that diversity is the driving force behind innovation, creativity, and overall business success.

Here, you’ll be part of a company that values and champions new ways of thinking, work with dynamic individuals, and acquire new skills and experiences that will propel your career to new heights.

Making animals’ lives better makes life better – join our team today!

Position Description:

This position is responsible for working with the assigned account(s) to develop and manage channel specific messaging materials, such as; direct to consumer (DTC) content and digital and promotional marketing assets to support the account specific promotions and programs.

Working collaboratively, internally (Key Account Managers, Brand Managers, and Product Supply), and externally (retail customers and agencies) to lead promotion and activation-focused customer discussions, developing and executing pre-packed merchandising pallets and displays, auditing in-store sets, marketing programs, operational functions, and program reporting. 

This position will support both eCommerce/direct to consumer advertising, as well as traditional retail pet specialty store marketing activities.

As lead for DTC, this role will drive media planning, DTC campaign transcreation and execution, and contribute to brand plan development for assigned brands.

Functions, Duties, Tasks:


* Works closely with Key Account Managers (KAMs), Trade Marketing Manager (TMM), account personnel, and brand managers to develop annual sales plans to meet mutual objectives/strategies and meet/exceed sales plan.


* Works closely with ACE Team to develop and execute annual Marketing plans to meet mutual objectives/strategies and meet/exceed sales plan.


* Identifies, and recommends key initiatives to the Key Account Manager based on knowledge gained from an in-depth understanding of retail channel, consumer insights and dynamics.



* Support planning, execution, monitoring and measurement of eCommerce account merchandise strategies and tactics.



* Responsible for process management and ensuring all projects meet corporate Legal, Medical, and Regulatory (LMR) guidelines.


* Helps manage/coordinate activities and presentations associated with account specific events and meetings.



* Leads cross-functional teams of Brand, Sales and Product Supply in the development, design and execution of pre-packed product merchandise displays and pallets.

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