Senior Specialist, Digital Channel Strategy (paid and organic media)

Senior Specialist, Digital Channel Strategy (paid and organic media)Reference Code 5421

Country:

US Locations: USA - Hermitage; USA - Birmingham; USA - Boise; USA - Cincinnati; USA - Cleveland; USA - Colorado Springs; USA - Columbus; USA - Indianapolis; USA - Jacksonville; USA - Minneapolis; USA - Nashville; USA - Pittsburgh; USA - Rochester; USA - St.

Louis; USA - Tampa; USA - Tempe

Deloitte Global is the engine of the Deloitte network.

Our professionals reach across disciplines and borders to develop and lead global initiatives.

We deliver strategic programs and services that unite our organization.

Work you'll do

Deloitte Global is seeking a proactive and detail-oriented Global Paid and Organic Social Media Coordinator to support the day-to-day delivery of Deloitte's global paid and organic social media activities.

The role will focus primarily on paid social campaign coordination, optimisation, reporting, and stakeholder support, while also supporting organic channel management, content scheduling, community engagement, and social listening.

Working closely with social media, content, analytics, and paid media colleagues, the successful candidate will help deliver integrated social campaigns across key global priorities and partnerships while ensuring activity aligns with brand, compliance, and governance requirements.

Key Responsibilities

Paid Social Media

Support the planning, coordination, execution, and optimisation of Deloitte Global paid social media campaigns.

Manage campaign workflows and timelines, ensuring assets, approvals, tracking requirements, and deliverables are on schedule.

Partner with internal stakeholders and agency teams to support campaign activation and successful delivery against objectives.

Monitor campaign performance and identify optimisation opportunities based on agreed KPIs and audience insights.

Support paid media reporting, consolidating campaign results and communicating performance insights to stakeholders.

Assist with audience targeting, campaign tracking, and testing initiatives to improve campaign effectiveness.

Coordinate paid social campaign documentation, governance, budget tracking, and operational processes.

Support campaign measurement and contribute to ongoing test-and-learn initiatives across global social media programmes.

Organic Social Media

Support the ongoing health and performance of Deloitte Global's social media channels by tracking activity and helping identify opportunities for improvement.

Help maintain the global social media editorial calendar, including content planning and scheduling across LinkedIn, Instagram, Facebook and YouTube, including livestream support where required.

Support social media posting for selected global campaigns and partnerships, ensuring activity is aligned with agreed plans, brand requirements, and tracking needs.

Review social content against brand guidelines and compliance processes before publication, escalating questions or risks t...