Senior Business Analyst – AI & Analytics

Senior Business Analyst - AI & Analytics

Role Summary

We're looking for a hands-on Business & Data Analyst to partner with AI & Analytics Transformation Leaders to turn business needs into production-ready AI and analytics solutions for our Sales & Marketing teams.

You will shape requirements, coordinate compliance, validate ground truth, ensure data quality, and lead UAT to final sign-off-while keeping all stakeholders aligned.

Key Responsibilities

Discovery & Requirements


* Drive requirements elicitation with Business owner, target persona and key stakeholders.


* Document As-Is /To-Be process


* Convert business needs into BRD/FRD, user stories, and acceptance criteria.


* Maintain traceability from requirements - design - test - UAT - release.


* Align scope, priorities, and success criteria across stakeholders.

Data & Ground Truth


* Identify data sources and align with data owners & delivery team to ensure it meets the usecase requirements.


* Lead ground truth gathering with SMEs for model training/labeling and evaluation.


* Conduct data quality profiling and provide feedback, highlighting risks and mitigation plan.

Compliance & Risk


* Coordinate with Legal, Security, and Data Governance for privacy, consent, retention, DPIA/DPA, AI governance (incl.

use of LLMs).


* Ensure data minimization and proper handling of Personal and confidential data, where applicable.


* Maintain the risk/issue log and mitigation plans.

Delivery & UAT


* Prepare UAT strategy, plans, and test cases mapped to original requirements.


* Run UAT: test execution, defect triage, and closure with owners.


* Validate UAT outputs and confirm alignment with acceptance criteria.


* Drive UAT conclusion, sign-offs, and release readiness documentation.

Communication & Stakeholder Management


* Facilitate workshops, stand-ups, and steering updates; circulate clear status reports.


* Manage expectations, dependencies, and change requests.


* Prepare review materials for leadership and program forums.

Documentation & Governance


* Maintain documentation: Project Portfolio incl enhancement and new scope requests, BRD/FRD, data docs, test assets, & change logs.


* Update Data Compliance tracker


* Define, align & Document KPIs related to deployment, adoption and business impact status reporting

Minimum Qualifications


* 10+ years total experience across Business Analysis and Data Analysis.


* Strong experience creating BRD/FRD, user stories, process mapping and acceptance criteria.


* Hands-on big data handling, profiling and quality experience.


* Proven UAT leadership: planning, execution, defect management, and sign-off.


* Excellent stakeholder management, facilitation, and communication skills.


* Comfort working in agile cross-functional teams.

Preferred Qualifications


* Experience in Sales and Marketing Domain


* Exposure to AI/ML projects.
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