Senior Brand Manager - Brand Growth & Innovation

Senior Brand Manager - Brand Growth & Innovation

Job Description

You’re not the person who will settle for just any role.

Neither are we.

Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference.

Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands.

In this role, you’ll help us deliver better care for billions of people around the world.

It starts with YOU. 

In this role, you will:


* Develop, lead & gain support for 3–5 years innovation plans enabled by a new, breakthrough innovation platform across multiple KCNA brands & categories. 


* Collaborate with Brand Growth & Innovation Leaders to ensure that the innovation plans enabled by the breakthrough innovation platform are aligned to brand strategies & integrated within brand innovation portfolio.


* Lead and influence cross-functional partners in a matrix organization (includes R&E, Product Supply, Insights & Analytics, RGM, Design, and Sales) to operationalize the innovation programs, delivering on agreed business action standards.


* Advocate for superior consumer experience relentlessly as K-C teams build first-of-a-kind enterprise capabilities for the breakthrough innovation platform.


* Collaborate with multi-functional teams to get multiple major innovation programs ready for launch.

This will involve – designing & delivering a superior consumer experience, assortment & pricing recommendations and customer sell-in stories.


* Leverage knowledge of P&L and collaborate with finance and other partners to bring forward real time recommendations that protect project goals (revenue, profitability) while solving issues facing the business.


* Engage with channel and sales strategy teams as an expert in voice-of-the-consumer and innovation subject matter, to help them build compelling, customized plans for their channels / retailers.


* Drive development of channel specific go-to-market strategies and plans to maximize presence in market (includes category management, shelving, and assortment strategies).


* Own project management across multiple innovation programs within the new innovation platform – A.

Champion Design Thinking and Agile methodologies for own projects.  B.

Develop, drive, and manage project plans with focus on tracking progress, identifying & mitigating risks and stakeholder management.


* Lead stimulus (concepts, mock-ups, presentations, AVs, Demos etc.) creation for consumer research, internal workshops, customer meetings, and internal stakeholder meetings.


* Help influence Kimberly-Clark NA LT & ELT stakeholders to secure their endorsement, through compelling storytelling that highlights how the new innovation platform can deliver on the different needs of consumers, customers & company. 

About Us

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