Marketing Communications Specialist

As our Marketing Communications Specialist based in McKinney or Stafford, TX, you will be building and implementing strategic marketing communications initiatives to elevate our brand, engage target audiences, and support business objectives.

You will bring your understanding of market trends and your ability to bring value messaging and compelling content for campaigns and new product launches across various channels.

You will work closely with our Marketing Communications Manager to drive our communication strategies to new heights.

We have an outstanding team that favors innovation.

Emerson offers generous benefits, flexible work schedules, and we are committed to a diverse workforce! 

In this Role, Your Responsibilities Will Be:


* Develop and implement comprehensive marketing communication strategies to enhance brand positioning and achieve business goals.


* Create, lead, and oversee the production of high-quality content, including press releases, articles, white papers, case studies, social media posts, email campaigns, and multimedia materials.


* Collaborate with cross-functional teams, including product marketing and management teams, sales, and our global teams, to align communication efforts with broader business objectives and ensure cohesive messaging.


* Run and optimize digital marketing campaigns, including social media marketing, SEO and other online marketing strategies.


* Cultivate and maintain strong relationships with internal public relations, media outlets and other key team members to increase brand exposure and thought leadership.


* Coordinate and represent at tradeshow events from start to finish, manage event timelines, schedules, and checklists to ensure all deliverables are met on time and within budget.


* Manage and build vendor relationships such as printers, photographers, videographers and event exhibit house. 


* Apparent or assigned - performs related work as apparent or assigned


* Analyze and report on the effectiveness of communication strategies and campaigns, using data and insights to continuously improve and refine approaches.


* Stay abreast of industry trends, competitive landscape, and emerging technologies to inform and innovate communication strategies.

Who You Are:

You understand the importance and interdependence of internal customer relationships.  You are efficient, creative, and apply diverse resources and ask more questions.  You convert ideas into actions and produce results with new initiatives.  You define overall goals and objectives.  You solicit both input and discussion.

For This Role, You Will Need:


* Bachelor’s degree in advertising, marketing, communications, public relations, business, or a related field.


* A minimum of 3-6 years of experience in a marketing communications role or similar function, with a proven track record of successful communications campaigns and content creation.


* Exceptional writing, e...