Field Brand Manager Gastroenterology - Johnson & Johnson

At Johnson & Johnson, we believe health is everything.

Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:
Pharmaceutical Sales

Job Sub Function:
Sales – Immunology (Commission)

Job Category:
Professional

All Job Posting Locations:
FI001 Espoo

Job Description:

About the Johnson & Johnson

At Johnson & Johnson, we believe health is everything.

Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal.

Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.

Learn more at https://www.jnj.com/.

Field Brand Manager Gastroenterology

We are recruiting a Field Brand Manager (FBM) to join our dedicated, cross-functional immunology team located in Finland.

The FBM has dual responsibility for driving both the marketing and sales activities of our Gastroenterology franchise.

In this role you will work cross-functionally with internal and external partners to improve the patient impact of our Gastroenterology portfolio.

The region is South Finland.

Objectives of the position



* Plan and implement the marketing mix and promotional activities to improve the patient impact (omnichannel promotional campaigns, advertisements, projects, events etc.)


* Localize, adapt, translate, and drive local approval of promotional materials developed by EMEA IBVT or other countries.

Only in specific cases, build locally relevant content and materials.


* Leverage data and customer insights to analyze and understand competitive landscape, local market, and customer needs to tailor promotional narrative and activities.


* Act as the product specialist at the customer interface to drive sales and business results at the designated territory/territories by driving the brand plan objectives at account level.


* Lead cross-functional team at designated account(s) and drive local commercial activities to improve patient impact.


* Build and continuously improve your sales and marketing skills, account management capabilities, and therapeutic area knowledge.


* Ensure alignment of all activities with Johnson & Johnson Credo, applicable Johnson & Johnson procedures and policies including but not limited to those related to Health Care Compliance, Clinical Research and Pharmacovigilance, G...