Assistant Manager Insights & Analytics - BCC
Assistant Manager Insights & Analytics - BCC
Job Description
Your Job
You’re not the person who will settle for just any role.
Neither are we.
Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference.
Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands.
In this role, you’ll help us deliver better care for billions of people around the world.
It starts with YOU.
Out of the box thinker, curious and passionate researcher.
Able to understand effectively business challenges and bring the consumer to the center of the conversations.
In this role, you will constantly interact with Baby & Child Care Marketing & Product Development teams in diverse developed and emerging markets.
Role Accountabilities & Responsibilities
* Executing the market research for the Diapers/ Pants and Wipes segments on BCC sector - Manage regional ad-hoc research studies, analyze and make recommendations: Apply research tools to answer business questions; Conduct and coordinate projects with research providers; Manage the category's planned budget; Interpret, analyze, and communicate key learnings and research recommendations to internal clients.
* Support with reporting and analysis on the market share, penetration, brand equity performance for IPC markets - Coordinate and manage Nielsen and Consumer Panel deliveries for the categories: Deep dive into BCC data for KC and competitor analysis using continuous data sources like (Nielsen, Kantar, Euromonitor) for the different categories according to the specific needs of each brand; Ability to distill multiple sources of data and make meaningful connections and derive insights relevant to the business.
Own and manage reports for the segment both from Retail and Homescan, as well as make sure that data and analysis is respond to main business issues and questions.
* Additionally, the role is also expected to have interaction with global Insights & Analytics partners and market research agencies to support and input for global and regional projects in the areas of brands innovation, whitespace, and commercial programs.
* Coordinate and manage Nielsen and Consumer Panel deliveries for the categories: Manage and analyse reports for each data output both from Retail and Homescan, as well as make sure that data and analysis is respond to main business issues and questions.
* Lead the design and analyses of market and consumer research studies while working with MR agencies to deliver accurate, timely and actionable insights & apply analytical techniques to bridge insights across different data sources knowledge and inform key business decisions.
* Lead and review business performance on monthly basis (market share reviews) to identify the gaps/ opportunities for the business and tracking performance of new KC launch...
- Rate: Not Specified
- Location: Petaling Jaya, MY-10
- Type: Permanent
- Industry: Education
- Recruiter: Kimberly-Clark Corporation
- Contact: Not Specified
- Email: to view click here
- Reference: 874202
- Posted: 2024-10-11 08:23:47 -
- View all Jobs from Kimberly-Clark Corporation
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