Product Planning Specialist

POSITION SUMMARY

Coordinate and assist in the development of new product requests, providing data and research project analysis support to Product Managers.

ESSENTIAL JOB FUNCTIONS


* Data Collection and analysis to assist in development of new products


* Develop database of competitor products


* Coordinate the collection and categorization of product testing data


* Create and input New item codes, and maintenance of internal system


* Product label creation and coordination of label production


* Special Projects


* Reporting

PRINCIPAL TASKS


* Data collection and analysis – Collect, Study, review and analyze information to assist in the development of new product requests.

 technology and performance targets to ensure the creation of successful products.

Observing, receiving, and otherwise obtaining information from all relevant sources.

Maintaining development files and keeping them organized is important to ensure product concepts are not lost from person to person over time.


* Customer Set up- New item creation, and maintenance, including product specification and customer specific item setup.


* Internal set up - efforts to prepare for the sale of new product is critical, as delays may cause missed sales opportunities.

Customer set up sheets are critical to this process in order to successfully accept orders for new product offerings.  Details tasks include but not limited to:


* Item setup of item code, barcode, UPC and customer specific item setup as well as product label creation and maintenance.


* Item master maintenance in Oracle, working closely with IT to continuously improve the process of information flow.


* Collection, distribution, and upkeep of product specifications in Oracle.

Collaborate and communicate new item setup across departments within the organization.


* Obtain competitor products for benchmarking features, designs and performance comparisons – Locate and purchase competitor products in market.

Coordinate identification markings and ransfer of competitor products to test facilities


* Assist in the creation of SRNA promotional activity and execution of product launch efforts via content delivery and close coordination with marketing, promotion, and sales teams.


* Coordinate Dimensional and Technical Content Proofing (Print, Web, etc.)


* Coordinate Communication Content Proofing (Print, Web, etc.)


* Generate Sales Support Materials


* Manage competitor benchmarking projects and maintain competitor benchmarking data to support new product concepts.


* Monitor competitor solutions, market messaging/positioning, and their perceived differentiation.  Special attention given to competitive product warranty.


* Create consumable content with respect to the competition for use – keep content updated for advertising and promotion teams as well as new product concepts. 


* Update competitive life cycle file, by remo...