[Innovative Medicine] Group Product Manager

At Johnson & Johnson, we believe health is everything.

Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at https://www.jnj.com

Job Function:
Marketing

Job Sub Function:
Product Management

Job Category:
People Leader

All Job Posting Locations:
Taipei City, Taiwan

Job Description:
Develops new concepts and approaches for professional and consumer advertising and promotional plans.

Performs highly advanced sales and competitive analysis.

Monitors implementation of brand strategy and makes adjustments as needed.

Responsible for guiding the work of advertising agencies in product and packaging design, advertising, tradeshows, point of purchase, costing and pricing to ensure work inconsistent with overall product strategy.

Analyzes key performance indicators and financial reports such as budget, commercial policy, price, net sales, and investment level, and suggests improvements.

Oversees extensive market research and test market activities.

Defines product criteria and characteristics.

Establishes partnerships with medical societies, opinion leaders, consumers, patients, clients and other enterprises.

Considered expert in field within the organization.

Develops strategy for uncovering market opportunities by establishing priorities and recommending a process for obtaining intelligence information.

Determines criteria used in screening new and existing product ideas.

Evaluates and implements improvements for expediting new and existing products and programs.

Builds inroads with key customer relationships and partnerships for market development and enhanced competitive market share.

Forecasts demand and participates in review of sales forecasts for assigned product line.