J&J MedTech | Vision | Brand Manager | ACUVUE Portfolio UK & Ireland

Johnson & Johnson MedTech | Vision is seeking a Brand Manager | ACUVUE Portfolio UK & Ireland.

Who are we?

At Johnson & Johnson MedTech, we believe health is everything.

Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal.

Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.

Learn more at https://www.jnj.com

Johnson & Johnson MedTech | Vision

We are united in our aspiration to partner with eye care professionals and help more people around the world preserve and restore sight for life.

Eyesight is undervalued and undertreated-and we believe that it is our responsibility to help change this.

Our vision is to help people see better, connect better, live better.

Our mission is to bring science and sense of sight to life through world-class innovation and customer experience.

The portfolio at Johnson & Johnson Vision includes the bestselling contact lens brand in the world, ACUVUE®, plus consumer eye health solutions, dry eye treatments, refractive (Lasik) and cataract products.

https://jjvision.com

Purpose of the role

You will be one of a number of marketers working on the ACUVUE® brand (contact lenses) and will report into the Group Brand Manager PORTFOLIO.

Collectively the marketing team works across both professional and consumer marketing, to both drive eye care professional advocacy, and consumer demand, for the brand.

As Brand Manager for the ACUVUE® portfolio you'll have day-to-day responsibility for the product portfolio including both strategic and executional aspects.

This is a critical and high-profile role in the business and requires someone who thrives on owning, shaping and driving the business, and who has an appetite to win in the market.

What to expect:


* Drive performance by owning and delivering the strategic plan (annual business plan) for the ACUVUE product portfolio


* Supporting the Group Brand Manager with overall portfolio strategy


* Health of business/product performance analysis - monitoring of (sales, share, wearers.

Analysis, insights and implications)


* Source of growth/volume - identifying/defining


* Competitor focus - monitor activity & derive insight


* Execution strategy through salesforce and other key professional-facing channels


* Excellence in execution and delivery of compelling Acuvue experience


* Product lifecycle management (discontinuations, migration, NPD planning & launch)


* Sales force execution - selling decks, printed and other assets, national sales meeting training/briefing sessions


* Product specific comms & content through professional (and some consumer) touchpoints including print & digital media, conferences...