Global Marketing Manager

About Us:

Founded in 1908, Merz is a successful, family-owned specialty healthcare company with a rich history.

As a leading global aesthetics business, our award-winning portfolio of injectables, devices, and skincare products empowers healthcare professionals to enhance confidence through aesthetic medicine.

Our purpose is to fuel confidence by helping people look better, feel better, and live better.

We believe you do not have to choose between living life and making a living.

Live your best life with Merz Aesthetics.

A Brief Summary:

The Global Marketing Manager, is responsible for supporting innovation in the development of global marketing strategies, managing the Global Brand for BELOTERO collaborating with internal and external stakeholders to drive growth for the Global Aesthetics Injectables business.

This candidate will be accountable for collecting, organizing, interpreting, and maximizing external marketing efforts including:


* Consumer & HCP Market Research


* Customer Feedback, Market Insights, & Commercial Strategies


* Scientific Publications & Opportunities


* Medical Affairs Inquiries


* Competitive Insights


* IP & Patent Opportunities


* Early-Stage Upstream Developments

Responsibilities

Global Marketing:



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+ Support pipeline projects by providing customer feedback, market insights, and work cross-functionally to drive product development programs.

The Global Marketing Manager will be responsible for validating product inputs, supporting financial forecasts and business cases, development of launch plans, and collecting research and data to support commercial strategy.

Global Market Research:



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+ Partner with Market Analytics and external partners to execute market research initiatives around customer needs and product validation.

Provide technical expertise to assist in their execution.

Stay connected with market needs through frequent interaction with regional marketing partners, customers (In-region visits, attendance at industry meetings, review medical journals, etc.).

Global Scientific Strategy:



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+ Responsible for supporting the development of the scientific publication strategy for responsible products in close partnership with Clinical Affairs, Medical Affairs, Regulatory Affairs and Marketing teams.

Global Launch Strategy:



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+ Responsible for supporting and executing new product launches in close partnership with regional teams and other key stakeholders.

Global Product Management:



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+ Contribute to the development of global brand strategies for products, services, programs and other key initiatives, including establishment of value proposition, targeting & segmentation, positioning, global branding, product launch and lifecycle management.

Collaboration:



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+ Partner closely with regional marketing to gather input on customer needs and ensure strong al...