Director of Communications & Outreach

The Director of Communications and Outreach is a full-time onsite position, responsible for developing and implementing strategic communication initiatives and outreach programs that enhance Collington’s visibility and reputation.

This role involves managing internal and external communications, fostering community relationships, and ensuring consistent messaging that aligns with Collington’s mission and values.

The Director of Communications and Outreach will work closely with the CEO, team members, residents, and community partners to promote engagement and growth.

Communications
Key Responsibilities:

1.

Strategic Planning:


* Develop and execute comprehensive multichannel communication strategies that support Collington’s goals and objectives.


* Conduct regular audits of current communication efforts and assess their effectiveness.


* Collaborate with the CEO and senior leadership team to ensure alignment with the organization’s vision and mission across the organization.


* Establish key performance indicators (KPIs) to measure the success of communication strategies.

2.

Content Creation and Management:


* Oversee the creation, editing, and dissemination of high-quality content across various channels, including newsletters, press releases, social media, website, and marketing materials.


* Develop a content calendar to plan and coordinate communication efforts.


* Ensure consistency in tone, style, and branding in all communications.


* Write and edit articles, presentations, and other communication materials for the CEO and senior leadership team members.

3.

Internal Communications:


* Develop and implement internal communication strategies to ensure team members and residents are informed and engaged.


* In collaboration with senior leadership team, manage internal communication platforms and tools, including newsletters, email updates, and intranet content.

4.

Media Relations:


* Build and maintain strong relationships with local and national media outlets and state and national associations.


* Serve as the primary point of contact for media inquiries and coordinate responses.


* Prepare and distribute press releases, media kits, and other press materials.


* Pitch story ideas to media outlets and secure media coverage.


* Monitor Collington’s image and address any negative impacts, ensuring consistent and positive messaging and branding.

5.

Crisis Communication:


* Develop and maintain a crisis communication plan.


* Act as the lead communication officer during crisis situations, ensuring accurate and timely dissemination of information.


* Train team members on crisis communication plan/protocols and conduct annual trainings.

Outreach
Key Responsibilities:

1.

Community Engagement:


* Foster strong relationships with community organizations, local businesses, and other key stakeholders.


* Represent Collington at community events, meeti...