US Jobs US Jobs     UK Jobs UK Jobs     EU Jobs EU Jobs

   

Managing Director - Head of Marketing Transformation

The Head of Marketing Transformation will partner with our marketing and product leaders across all of JPMorgan Chase & Co.

("the firm") to design and execute a marketing transformation agenda that will support our broader strategy of driving amazing experiences for our customers and clients.

You will be a marketing executive reporting to the Head of Performance Marketing, Strategy & Operations within the central JPMC marketing organization which supports the Chase, J.P.

Morgan and corporate brands.

You will need to understand the current state marketing/product ecosystem and target state requirements across key functions and lines of business (LOBs) to drive our marketing vision.

In leading the transformation office from the center, you will develop and drive a high impact transformation strategy that delivers experiences our customers want and also create simpler employee experiences for execution.

With a growth-mindset, you will partner with leaders across the firm to create initiatives and roadmaps across content, data, execution and martech that drive the realization of our future state marketing vision of being customer obsessed.

Job responsibilities:


* Lead & partner with executives within marketing, product, data & analytics, and other areas to create and drive marketing transformation agenda across all lines of business


* Lead the critical components of the CCB Marketing Automation strategic program, including the operating model, meeting routines, objectives, goals and more to effectively drive change across the firm


* In partnership with Tech & Product partners help set the vision for the target state marketing architecture from a MarTech stack and process standpoint


* Create transformation workstreams and develop associated initiatives - in collaboration with partners across the firm


* Set ambitious and measurable targets and drive quality execution - look for ways to drive new opportunities for the firm utilizing strong problem-solving skills


* Help create the overall OKR/KPI framework for the transformation and work closely with partners within the firm to track performance


* Be a close partner to the marketing CMO's in understanding current business challenges, and create opportunities for growth


* Lead teams of process & program management professionals to drive key strategic initiatives focused on improving our customer experience through work on marketing content, data, campaign management & martech tools and capabilities


* Lead executive updates and communications for transformation initiatives and run steering group meetings, working sessions to drive the work forward


* Support leadership teams in creating effective operating model across marketing, product, operations to seamlessly deliver firmwide marketing to our prospects and customers


* Lead the communication plans for the transformation office and engage with senior leaders across the firm to provide executive l...




Share Job