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Assistant Digital Manager

Assistant Digital Manager

Job Description



* Responsibilities

- Assist in the formulation of strategies to build a lasting digital connection with consumers.

- Assist website development management with multi vendors/agencies.

- Plan and monitor the ongoing company presence on social media (Instagram, Facebook etc.)

- Launch optimized online adverts through Google Adwords, Facebook etc.

to increase company and brand awareness

- Be actively involved in SEO and SEM efforts (keyword, image optimization etc.)

- Prepare online newsletters and promotional emails and organize their distribution through various channels

- Provide creative ideas for content marketing and update website

- Collaborate with designers to improve user experience

- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics 360, Adobe Site Catalyst etc.)

- Acquire insight in online marketing trends and keep strategies up-to-date

- Maintain partnerships with media agencies and digital agencies also publishers.

- Analyze customer behavior for site traffic, page performance, click navigation, purchase conversion and shopping pattern to drive sales in virtual shopping environment.



* Requirements

- English is required

- Proven experience as Digital Marketing Executive/ Assistant Manager or similar role 3-4 years.

- Excellent understanding of digital marketing concepts and best practices

- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM

- Working knowledge of ad serving tools when working with agencies

- Perfect knowledge of web analytics tools (Google Analytics 360, Adobe Site Catalyst etc.)

- Skills and experience in creative content writing

- Analytical mindset and critical thinking

- Excellent communication, management and interpersonal skills

- BA in marketing or relevant field

Global VISA and Relocation Specifications:

Primary Location

Vietnam - Ho Chi Minh

Additional Locations

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time