Digital Marketing Manager
This position is for a major financial news publication based in New Jersey.
The Digital Marketing Manager on the publication's marketing team will play a pivotal role in shaping and rolling out the organizationâ€™s brand and loyalty strategies.
This position will be a key player in the publication's digital product marketing strategy and implementing digital audience growth plans for the worldâ€™s leading provider of business and financial news.
The ideal candidate will have direct response marketing background, strong organization skills and ability to juggle multiple projects.
The position provides a unique opportunity to work directly with the publication's digital leadership, executing comprehensive solutions across platforms, while at the forefront of emerging digital trends.
By using data-driven, actionable insights, the Manager will focus on building loyalty with our existing users and visitors, as well as extending our reach to potential audiences.
â€¢ Develop strategic marketing plans to build adoption across the publicationâ€™s wide variety of digital products including mobile and OTT apps and emerging platforms such as Amazon Alexa
â€¢ Accelerate growth of the publication's email newsletter programs, including acquisition and retention efforts and working with editorial on optimization
â€¢ Collaborate with social media editorial team to grow audiences on established social media platforms; provide recommendations on emerging opportunities
â€¢ Oversee creative development for and execution of online and offline campaigns; copywriting often required
â€¢Minimum 5 years related work experience, preferably in media
â€¢ Proven track record building marketing campaigns with clear KPIâ€™s and measurement plans
â€¢ Ability to synthesize large amounts of data into cohesive summaries
â€¢ Familiarity with web analytics tool such as Omniture a plus
â€¢ Interest in business news a plus but not required
â€¢ Must be willing to work in Englewood Cliffs, NJâ€”perks include free shuttle from NYC and parts of NJ, free gym, dry cleaning/shoe shine services, full-service cafeteria, food trucks, and more!
â€¢ Intuitive thinking with a passion for data driven marketing
â€¢ Willingness to roll up your sleeves and get things done in a lean environment
â€¢ Strong organization skills, quality assurance and business focus â€“nothing gets by you!
â€¢ You can talk the talkâ€”clearly and effectively communicating with peers, managers, and senior stakeholders
â€¢ You push against the status quoâ€”you want to learn, grow and become an indispensable part of the team
More Jobs from Financial Media Publication
- Technology Analyst - US
- Registered Nurse Practice - St Francis Bilingual (English/Spanish)
- Manager Infection Control
- Transport Nurse- 7pm-7am, 72 hours every two weeks
- Facilities Technician
- Lead Process/Production
- Career Product Surface Prep - Plant 19
- Design Engineer
- Car Install (MECP Basic, Geek Squad)
- Inventory Specialist
- Inventory Specialist
- Best Buy Mobile Sales Consultant
- Specialty Sales Manager, Connections
- Geek Squad Double Agent, Appliance
- Geek Squad Delivery Experience Cadet
- Geek Squad Agent
- Best Buy Sales Consultant â€“ Computing and DI
- Magnolia Design Center System Designer